Urgent Evoke

A crash course in changing the world.

Christian Scheiner
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Overcome mental obstabcles

To me the most important secret is "If you want to make something 10 times cheaper, remove 90 percent of the material. If you look at products and think about the functionality offered, you often see that most of functionalities is not really necessary. They were added over time to increase the cutomer value. But did someone really think that it is really needed and wanted by the customer. Is it perhaps just included because everyone stays in his or her thinking pattern? By removing 90 percent… Continue

Posted on April 6, 2011 at 8:18am

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To me the most important secret is "If you want to make something 10 times cheaper, remove 90 percent of the material. If you look at products and think about the functionality offered, you often see that most of functionalities is not really necessary. They were added over time to increase the cutomer value. But did someone really think that it is really needed and wanted by the customer. Is it perhaps just included because everyone stays in his or her thinking pattern? By removing 90 percent… Continue

Posted on April 6, 2011 at 8:18am — 2 Comments

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