For most of us the food shortages are overseas, however the help that we offer them often comes from home. That said, the more likely we are to assist local food drives; who often donate to overseas efforts, the more aid will reach the people who need it most. With that idea in mind, there needs to be more done to celebrate
food drives as a rewarding event rather than a task that needs to be done. It doesn't even need to be during a time of crisis when food is needed quickly, but imagine if the stockpiles were even more full before the event happens?
It goes without saying that Evoke itself is a powerful example of this; but it's not nearly as focused as what I've been looking into. Here are some other examples of this tactic in use, making collecting food fun:Canstruction
takes donating food and turns it into Lego, figuratively at least. They have been active for over 15 years and have their competitions all over America and other locations in the world. Here is a video
celebrating Calgary alone collecting over 250,000 lbs of food over four years.Alderac Entertainment Group
is an American company that produces card and board games that have over the years become popular over the world. One particular game (Legend of the Five Rings) has yearly competitions across the globe to determine what occurs in their game world's fictional storyline with the winners having the most influence. Recently they have begun offering fictional rewards as prizes for charitable 'mini-games' run by the retailers and tournament organizers and amongst these are food drives, where an individual can donate perishables towards their in-game faction.
Human beings are a competitive lot, and who doesn't like winning? Why don't we put it to good use? Make charity events more exciting so we can celebrate them annually.