I think, the most interesting secret of crisis communication is “covering risk”. I didn`t know that the risk consist of hazard and outrage. I really think that the hazard and the reaction of the people are often different things. In most cases the outrage is much higher than the hazard. I think, responsible for that are often the journalists. The article about covering risks shows, that journalists can affect people e.g. by using special words. That’s why I think that it is really important for them to stay objective and to cover the hazard instead of the outrage. It is not helpful to spread panic if there is no reason for. But on the other hand it is important to use the explained tricks to calm people down if the outrage gets to high. Altogether it is good, that there are tips for journalists how their acting can influence the public reactions useful in a pandemic.
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