Urgent Evoke

A crash course in changing the world.


The first online not-for-profit global lottery dedicated to sustainability


Imagine a lottery whose fundamental purpose is not to "make money" but to give back to society.

How many of them do you know?

Imagine a lottery that will allow people from all over the world to play and win.

How big do you think the jackpots will be?

Imagine a lottery that uses its profits to fund sustainability projects and where nobody loses.

Didn't your mother teach you not to daydream?




Win the Planet is an initiative created for the funding, building and promoting of the first online not-for-profit global lottery dedicated to sustainability.

Here is what makes us unique:

  • our objective is to make a positive contribution to the global efforts to change the current direction our planet is going in (from a sustainability point of view).
  • we are aiming at the global market place
  • the lottery tickets will be sold online
  • the draws will be done with a RNG (random number generator) using atmospheric noise to pick the winning numbers
  • being the first global lottery, the jackpots will be impressively big, so the motivation to play is not only a social/environmental one
  • the majority of our profits (80%) will be invested in sustainability projects while the remaining 20% will be invested in the future development of the lottery
  • every purchase of a ticket in the lottery grants the buyer the right to vote for his favorite project
  • nobody loses as no matter if you win or not, a project that helps society will get funded


And here is a visual overview of the concept


What are we trying to achieve? To implement a business model that most of the people just talk about these days. A business that is run in a sustainable way, involving all its stakeholders and with the objective of giving back to society. The age of corporations created for mindless profit-making and the constant hoarding of money must come to an end.

Why are we doing this? Because there are countless entrepreneurs and organizations out there creating and implementing projects that make all our lives more sustainable. They need funding, and in most of the cases it is very hard for them to invest time and energy into fundraising.
Here is where we want to help. Through wintheplanet.com they will be able to present their project to a huge audience and get a real chance to get the money and the exposure they need.

How will it work? Once we have the legal entity set-up, we will start making partnership with world-renowned global organizations that are doing sustainability projects across the world (eg. Ashoka, WWF, Unicef, Greenpeace, etc). With their help, we will select projects and initiatives that will participate in the draws and which will be voted by the players.

Tickets will be sold online and every 2 weeks we will have a draw. After the winner is chosen and the jackpot is won, Win the Planet will use 80% of the profits from that draw to fund the projects proportionately to the number of votes they received, under the supervision of their parent organizations.

As a special mention, Win the Planet will be audited by one of the big 4 on a constant basis as well as by independent groups, all to make sure that we offer full transparency.

What do we need to make it a reality?
We would be thankful for any recommendations/help in finding angel investors willing to help us through the star-up phase.
At the same time, we welcome and help on web design, software development, spreading the word as well as any contributions/donations.

And to complete the Evokation, the first 1.000$ received will be added to our crowdfunding initiative.


What if we are selected as one of the winning Evokations?
As the World Bank has already mentioned their approval of a global lottery focused on development (read more here and here), we would appreciate the opportunity to take part in the summit in Washington DC.
There I will hopefully engage in discussions with the World Bank representatives on their availability to offer support and endorsement for Win the Planet.

We would also highly appreciate any help coming from the distinguished mentors, especially of Nicolas Gorjestani and Praful Patel on the development side (maybe also for a potential partnership with the World Bank) and of Paul Gabie on the financial/start-up capital side.



Thank you for reading this and fell free to share with us your feedback and ideas.

Views: 5

Tags: EVOKATION, contribution, crowdfunding, evokation, funding, global, lottery, profits, projects, sustainability, More…wintheplanet

Riko Kamachi Comment by Riko Kamachi on April 15, 2010 at 3:08pm
Wow, love this idea!!!! Sounds like it'd work as a television show too :)
Douglas DiCicco Comment by Douglas DiCicco on April 15, 2010 at 3:15pm
Lotteries have already been used to benefit public education. Using that idea on a much larger scale sounds like a great idea! Definitely feasible.
Cynawynn Comment by Cynawynn on April 15, 2010 at 4:15pm
I agree. I love this idea.

You should probably include a tidbit on how you plan to safeguard the assets and ensure funds go where they are meant to go to alleviate people's natural distrust of the 'If it sounds too good to be true' idea. :-)
Alexandru Ragalie Comment by Alexandru Ragalie on April 15, 2010 at 4:21pm
Thanks for the input Cynawynn, just updated it.
Kevin DiVico Comment by Kevin DiVico on April 15, 2010 at 4:49pm
Well done... well done indeed !
A.V.Koshy Comment by A.V.Koshy on April 15, 2010 at 5:04pm
good one alexandru - has become deeper wider stronger
Julio Cesar Corona Ortega Comment by Julio Cesar Corona Ortega on April 15, 2010 at 5:07pm
This... is... just... BRILLIANT!
Bonan Zhang Comment by Bonan Zhang on April 15, 2010 at 5:16pm
I think this is a powerful idea!

I hope you can find somebody to help you make a compelling logo and a tag line. I'm sold after an intellectual dig, but I want you to be able to snag people after a cursory glance. Good luck!
Grant Davis Comment by Grant Davis on April 15, 2010 at 7:41pm
I think it is an incredible idea, I understand that the majority of your ticket sales will be from developed countries or nations that have considerably internet reach if this is to be over the internet? Unfortunately as you are aware internet can be a bit of a problem.....I believe that you will make provision for hacking and stuff like that?.....

I think that this is a really good idea and I wish you all the best!!!!!!!
RD Comment by RD on April 15, 2010 at 8:21pm
excellent concept. wishing you all the success in executing this project. i bet this will be a strong contender for the coveted grand prize!!

definitely +1 for courage.

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