There are numerous, creative ways in which transactions can be made without the use of money as the median.
According to the many resources, Facebook, Twitter and other social medians are being used just for that. Not one is more creative than the other since they all work for the same purpose.
For the most part, it previously was confined to the online auction company, eBay. Since 1998, PayPal had enabled people to transfer money to each other instantly. For Twitter, for example, you type a friend’s Twitter handle, a dollar amount, and twitpay to transfer funds to their PayPal account.
However, PayPal began giving a small group of developers access to its code, thus allowing them to work with its transaction framework. Twitter accounts were able to be linked to PayPal accounts (Twitpay). Today, there are approximately 15,000 users.
For Zong, instead of entering credit card information anew for every online purchase, users fill in their phone number and the charge shows up on their monthly bill.
Through the use of the IPhone, there is an application where the app uses PayPal to enable charities to accept small donations without the usual exorbitant credit card transaction fees.
I believe the most creative and user-friendly method of exchanging median for money is through the variety of uses through PayPal.
Small and large businesses are able to use "payment ecosystem." PayPal has brought this same spirit of innovation and experimentation to the world of payments.
Google created a platform that lets anyone buy or display online advertisements, while Facebook allows any developer to write applications for its social network, and Apple does the same with its iTunes App Store.
More and more businesses are "tagging" onto what the previous developer has done, thus enhancing that and creating more and better opportunities to use the social medians in exchange for money. This will continue to happen throughout the years -- as the sophistication of applications and usage through Internet continue to grow, so will the variety of the ways we can make purchases through the use of these applications.
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