Currently there is a growing demand for affordable fresh organic produce in cities.
Mexico currently holds the non honorable second world place in obesity and first place in child obesity. Obesity is a global pandemic that will cost governments, institutions, families and individuals large parts of their budgets in the coming years. The best way to prevent this is with healthy food. It would be very interesting to partner together with Jamie Oliver in this issue.
3. The Idea. Your solution – what is the action, product, service, project, change that you will initiate? Tell us how will your idea will succeed where others have failed.
The solution is to first improve household food security and resilience through OUR Modules and OUR Farms. OUR Community Farms and OUR Farm Network will create real and virtual community spaces.
The aim is to create a modular microfranchise with OURGameplay making everything easier and fun. This will make easy and fun to get into urban farming. Playfarmers will be self-organizing around a distributed network: OUR Farm Network. Once food security is improved OURGameplay and OUR Farm models can evolve to incorporate new challenges, new knowledge and new goals.
Tell us how will your idea will succeed where others have failed.
It will succeed because there is a growing demand for affordable organic fresh produce in cities and these 4 Evokations are designed to satisfy this demand in innovative ways.
It will succeed because a OUR Glocal-Microfranchise model will create profits for Playfarmers.
It will succeed because sharing knowledge and surplus resources are a requirement for every Playfarmer, OUR Farm and OUR Community Farm through OUR Farm Network.
It will succeed because the OUR Glocal-Microfranchise model will allow a flexible combination of global knowledge, standards and procedures with local wisdom, uniqueness and originality.
It will succeed because members of OUR Community Farm will be able to grow fresh organic produce for self consumption and will also make a profit from selling the surplus in a microfranchise
It will succeed because the OUR Glocal-Microfranchise model is scalable and modular. Every OUR Farm and every OUR Community Farm will grow by adding OUR Modules according to local demand and necessities.
It will succeed because Playfarmers will be able to to profit from selling finished OUR Modules as long as they always make the design info of their OUR Modules available at OUR Farm Network and at their local OUR Farm.This will encourage open source innovation around the planet.
It will succeed because OUR Farm Network will be an easy to access webpage/apps around the globe where people will share global and local knowledge.
It will succeed because Playfarmers will have OURGameplay will make it fun to become a urban farmer.
It will succeed because OUR Modules will be a way to scale up OUR Farm and OUR Community Farms depending on necessities, demand and availability of funding.
It will succeed because there is a growing need for self expression and OUR Modules will provide this space
It will succeed because we will learn from past and current projects that are similar to these 4 Evokations.
It will succeed because we will work as much as possible with existing platforms and building alliances with NGO´s, governments, institutions and projects that are working towards similar
It will succeed because it is not the project of an individual, it is OUR Farm.
4. The Money. What would you do with your first US$1,000 given or invested in support of your vision?
Evokation 1: OUR Module
Money will be invested in R&D of OUR Modules. End result: An affordable, DIY, space efficient, relatively easy to maintain, food production module. If it is crowd sourced we could
attempt to take sketches from people around the world and spend money
only on materials for water, food, energy, education, health preventive care
and a****sment prototypes.
Evokation 2: OUR Farm
Money will be invested in setting up the first OUR Farm prototype. Since this project is planned to become a household mini farm I will experiment in my own household first.
Evokation 3: OUR Community Farm
Money will be invested in setting up the first OUR Community Farm prototype. At this point people who want to join this prototype will have developed their own OUR Farm.
Evokation 4: OUR Farm Network
Money will be invested in developing a website. This website will be moderated by OUR Team. This platform will enable Playfarmers to play OURGameplay, have fun, share open source innovation, upload info and surplus resources like food, water, energy, health prevention, health diagnose, surplus medicines and education. It can be accessed via computers with great emphasis on
low tech computers and cell phones using SMS so it can be used by people
in third world countries where cell phones with SMS are widely used. The long term plan is to have is a distributed network of servers around the planet.