Urgent Evoke

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Problems are not always obvious from afar

I credit my good friend Madu for this. In his role at the Wisconsin State Capitol, Madu is fostering partnerships and economic development between Wisconsin and Nigerian businesses. One difficulty Madu shared with me is that few in Nigeria, much less Africa as a wh***, can order goods and get them shipped to them.

This issue has several facets, a couple are big. First, companies like Amazon.com don't like to ship to the third world - it's hard for them to be paid efficiently. Second, the delivery firms like UPS have trouble making deliveries. Postal addressing standards are different or non-existent (seen this problem first hand in shipping thermostats to Cost Rican capital San Jose). We call this issue "the last mile."

So we brainstormed on a solution that would involve payment and delivery. We thought a type of private post office could serve as a hub for both ordering and pick up. It would offer internet access and also sell goods and services akin to a coffee shop or convenience store. Goods ordered, but not paid for, could be retailed from the store to those with cash. Actual delivery of goods could be made by bicycle or motorcycle.

What do you think of our idea?

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