I don't have any entrepreneur points yet, so I did something entrepreneurial - I went to see a telemarketing company:
Me: Hi, I'm doing this project supported by the World Bank Institute. If they give me US$1000 for my new social innovation project, will you call five hundred companies for me and raise whatever else I need?
Them: You want us to sell an opportunity to be associated with your project? Saving the world, endorsed by the World Bank Institute? Sure. We'd love to. We can make appointments for you to go and give presentations to the right people at major companies with corporate giving programs. Er.... what's the project?
Me: I haven't decided the project yet. Does it matter? Do I have to pay you?
Them: It matters when we decide who to call, but as long as it's a good project we'll support you. For free.
I'm starting to think seriously about my Evokation now. I do hope that anyone out there who is feeling pessimistic about Evoke will take a moment to think about the value being a Certified WBI Social Innovator. Maybe this website won't save the world, but it can give
YOU the leverage to make a difference. So go for it.
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