A crash course in changing the world.
March 24, 2020
WORLD WATERDAY 2020= RAINBRELLA DAY!
It's a day like any other. People are at work all over the world, they work in factories, on their land, at home. Everybody goes about his and her day as usual. But there is one exception:
Since it's World Water DAY, everybody is wearing the RAINBRELLA©!
For weeks on end EVOKE teams all over the world have been distributing thousands upon thousands of recyclable RAINBRELLAS. They hope for rain so people can catch water in their special head ornament.
People from many nations, from many walks of life make a statement today. They want to call attention to the need for ever increasing access of people to clean water. While rain water is not automatically clean enough for human consumption, even if you catch it before it hits the ground, (which tells you something about the quality of our environment, right there), the mass congregations of people in public places at the end of their working day, celebrating World Water Day and, in many places, celebrating the rain and the water caught in their RAINBRELLA© is a site to behold.
Some of them are actually singing "Singing in the Rain"! in the rain!
THE RAINBRELLA©
ARE YOU WEARING YOURS TODAY?
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