Urgent Evoke

A crash course in changing the world.

Daniel Korchinski
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  • Calgary, Alberta
  • Canada
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Techniques For Innovation

"Do the hard work needed to find a simple solution. As Leonardo da Vinci said, “Simplicity is the ultimate sophistication”—and it is the key to this type of design work."

An elegant design by it's nature produces a cheaper product. Less material, less skilled labour is required. I feel that a simple solution is a predicate for success.

Posted on April 14, 2011 at 5:19pm

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