Ethan Zuckerman’s post ‘Innovating from constraint‘ is brilliant; his 7 lines of innovation secrets are as simple as not fighting reality, but rolling with it.
I'd say my most favorite secret from the evidence would be:
"Embrace market mechanisms (Giving stuff away rarely works as well as selling it.)"
This makes a lot of sense even in a mixed cultured country here in Malaysia. Sure, we may love free stuff as much as everyone else; but there is always that sense of wondering the worth of it. As we work hard enough to make our money, we get this sense of achievement (or Epic Win as Jane McGonigal calls it in her TED presentation).
About a few months ago, I had a conversation with a friend of mine about their NGOs feeding the homeless out in the streets and she told me of some homeless not only receives the free food that they receive with gratitude; they tried to exchange whatever they had found on the streets, or priceless possessions of theirs (like umbrellas, or even pet cat) to show a little gratitude or balance in anyway possible.
Chinese people's culture here are also the same as they would prefer to give back whatever they can or repay them as they feel "Paiseh" or a sense of feeling embarassed in the most discreet way. Some believe in karma and the golden rule ("Do unto others as you would have them do unto you.") would agree to this as well.
I guess I never noticed the real significance of this until I read this line. Often times I find myself wanting what is free, but I would pay/exchange for whatever that I may not need. Marketing works in so many level and come to think of it, giving stuff away is as close as marketing as well. There should be some sort of reason why free stuff are given.
Even in a world of innovation with constraint, market mechanisms work better.
"You don't always get what you want...but ..you always get what you need."
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