Urgent Evoke

A crash course in changing the world.

SPARK stands out as my favourite evoke power.

It stands on its own. It precedes action, it craves initiative and excites the imagination and it begs on its knees and calls for action.

Spark is the time, it’s the place, it’s the motion – and spark is the way I am feeling! (Sorry, couldn’t resist!).

Spark gets the heart pumping and the adrenaline rushing. Spark is what gives you that great creative vision and leads you to a dramatic insight into sustainability and resourcefulness. Spark makes you leap out of the bath and shout EUREKA!

Spark is what you need to persuade powerful people and the ma****. Martin Luther King had vision, he was a courageous problem-solver, he wanted a sustainable way of living for all people but without a SPARK, he could never have got up in front of everyone and pledged his dream.

There are thousands of Martin Luthers out there, people like us - but we are all just voices in a crowd without a little flicker of spark. MLK said what everyone else was thinking, but HE had the spark and drive to take it forward.

Sparks seek ignitable material. If a spark sees an opportunity: flash and BOOM…

The lesson that spark teaches us is this: We don’t have to actually BE the fire, we don’t need to change the world, but we DO need to be the spark that starts the inferno.

If spark is successful, it will cease to be a spark - it will ignite a fire, a dramatic frenzy of warmth and sometimes danger, but always excitement. Sparks are moments, flickers that are so powerful – and always more than the sum of its parts.

Spark gets my vote every time..

Views: 17

Comment by Amanda Jeffrey on March 12, 2010 at 2:11am
Running with your metaphor a little further - once a spark is successful, and the inferno is in full raging force, it will create other sparks on the edges - inspired sparks that can go on to create their own infernos.
Comment by Lynn Caldwell on March 12, 2010 at 11:57am
Yes, Amanda...well put! :o)

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