Urgent Evoke

A crash course in changing the world.

"If you want to make something 10 times cheaper, remove 90 percent of the material."

The secret to this secret is "material." For me, this does not mean physical mass. Objects can be heavy with cultural, intellectual or emotional material, top-heavy with assumptions. Social interactions, in particular: sometimes I find that just removing my ego makes them 10 times better.

Views: 39

Comment by Ken Eklund on March 4, 2010 at 7:08am
W. Edwards Deming – I'll have to look that up! I like the sound of it already though...
Comment by Cian Gregory Accuardi Shelley on March 4, 2010 at 7:18am
no doubt man, you should put LEARN1 in your tags. i think that's how it works.
Comment by Cian Gregory Accuardi Shelley on March 4, 2010 at 7:19am
ups never mind.
Comment by Ken Eklund on March 4, 2010 at 7:32am
No, you're right, I should tag it LEARN1 – just did. That way people can find all the LEARN1 stuff, thanks for reminder
Comment by ninmah on March 6, 2010 at 1:19am
I like your interpretation of "material" -- I think there are many who could benefit from thinking of things this way sometimes ;-) Thanks for the insight.
Comment by Starling on March 7, 2010 at 2:34pm
Great stuff Ken! I like your thoughts.
Comment by Deborah Cazden on March 10, 2010 at 10:11am
Ego does get in the way sometimes, especially in todays world where we are so focused on instant gratification. Great Post!
Comment by Jen Shaffer on March 11, 2010 at 5:11pm
Heh. I like this idea. Would that more people would follow it.
Comment by MoE on March 13, 2010 at 5:59am
I definitely like your style: few words strong concepts.
Thanks Ken
Comment by Patricio Buenrostro-Gilhuys on March 18, 2010 at 11:22pm
It´s so hard for us contemporary minds to remove ego. Everything that surrounds us is built to feed our egos. Let´s get rid of ego and flow!!!

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