After reading over the five secrets of crisis communication, I came to the conclusion that managing panic is the best way to face a pandemic.
If panic is not managed, chaos will be the result.
People should be made aware by the government that a solution exists. If hope is maintained, the pandemic can be beaten.
Here is what Dori Reissman, United States Public Health Service, states:
I challenge you, as journalists, to figure out how you can help us to manage fear in the public. I hope you haven't reached the point at which you either want to stick your head in the sand or run around and say the sky is falling.
I hear the word "panic" all the time, and most of the time people don't panic.
Panic really is about a loss of social order, a loss of internal order. Most of the time people are running around doing what they believe is self-protective. It's not panic, but it might not be social order.
Let's be careful with our language and what we evoke because that creates an image for people. When you say "panic," it evokes a feeling of being out of control. Is that what we want to evoke? Or do we want to give the message of how we can reel it in?