Internationally acclaimed mountain climber Jake Norton is hoping to raise water awareness by climbing each of the Triple Seven Summits, the three highest peaks on each continent.
He hopes to raise at least $2.1 million dollars and have 2.1 million people recognize his achievement and become interested in water awareness.
"If people are fetching water all day, they can't attend school. If they're dying of water related illness before they get to school, library, or computer, nothing has really been gained".
Norton's efforts will benefit the Water For People's water and sanitation program in 10 developing countries.
He is being sponsored for his efforts and his fame should get more people interested in his cause.
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